A real estate commission is not one number. It is two agreements: what the seller pays the listing brokerage, and what the seller chooses to offer a brokerage that brings the buyer. Since the 2024 NAR settlement, those two parts are negotiated and disclosed separately in Texas, which is what makes a 0% listing commission possible.
The listing side
The listing side pays for the brokerage that represents you: pricing, photography, the 3D tour, the MLS listing and syndication, advertising, showings, negotiation and the contract-to-close work. In the Seller Advantage Program, that cost is not deducted from your proceeds. It is settled through a buyer's premium collected at closing, which is disclosed in the listing and in every contract.
The buyer side
In every transaction, under every program, you decide separately what, if anything, to offer a cooperating buyer's broker. That amount is written on the listing agreement and is negotiable. Nothing on our website predicts or sets it; it is your decision, made with your broker's advice about what is common in your price range and area.
What to ask before you sign
Ask what the listing fee is, when it is paid and what it includes. Ask whether photography, the 3D tour and advertising are included or billed separately. Ask what happens if you cancel. Ask how the buyer's broker compensation will be presented. A clear answer to each of those is what you should expect from any brokerage, including ours.
Why three programs
Some sellers want the lowest possible deduction from proceeds. Some prefer a known flat cost with a small percentage at closing. Some prefer a fee negotiated for their particular situation. Each of our three programs includes the same marketing, so the choice is about how you pay, not what you get.
This article is general information about selling and buying homes in Texas. It is not legal, tax or lending guidance, and things may have changed since it was published.
